Adrian "Wildman" Cenni is a world record adventurer, professional off-road truck racer, and President/Founder of Atrium Staffing. Cenni is the first person to successfully land a true 360 degree barrel roll in a vehicle.
He was born in Durban, South Africa. At the age of 14 he moved with his parents and brother to Wisconsin, United States. He was competitive in tennis and named Wisconsin's high school player of the year. He attended the University of Wisconsin–Madison and graduated with degrees in Economics and Psychology.
Business achievements
In 1995, Cenni founded Atrium Staffing which today employees over 30 thousand people per year with annual revenues of over 200 million dollars.[1]
Racing
Cenni competing in the TORC Pro 4 class
After graduating from University of Wisconsin-Madison, Cenni moved to France in pursuit of getting into car racing. Cenni attended a Formula One drivers series program, where he finished sixth overall out of several hundred drivers and was the highest ranked American. In 1999, he started racing professionally in Lucas Oil Off-Road Racing (LOORS). He achieved victory in the Pro 4 category in his first season at Las Vegas, Nevada. Cenni has accumulated 17 victories to date, including winning the title of Crandon World Champion in 2011.[2]
Cenni is known as the Wildman for his unorthodox racing style. Most notable Wildman event was when he drove up and above the catch fencing in the 2008 Championship Off Road Racing Series in Primm, Nevada. He accidentally drove 25ft up the catch fencing and 100ft down and across the fencing. He accomplished this re-entering the track, while maintaining the lead of the race.[9]
Stunts
360 degree barrel roll
Cenni completing the first ever true 360 degree barrel roll
Cenni was the first person to complete a true flat take off to flat landing 360 degree barrel roll in a vehicle using a simple takeoff ramp. The stunt took over four years of practice and preparation due to injuries while practicing the stunt. The stunt has been performed multiple times in front of thousands of people.[10][11][12][13][14][15]
Snowboarding in the Clouds
Snowboarding in the Clouds
Cenni released his second viral stunt via YouTube on September 23, 2016. The video went viral and was top 5 videos on the YouTube trending page. Cenni was strapped to a helicopter only by a long line and ascended 6000 feet into the air. Cenni was accelerated to speeds over 80mph while trying capture the best possible camera shots of common snowboarding, grabs, and jumps. "The concept of Snowboarding in the Clouds is something everyone has dreamt about when sitting on an airplane or even just laying down on the ground looking up at the clouds. Carving up clouds 6,000 feet in the sky traveling at 80mph was merely a dream and we took it and turned it into a reality," Cenni said.[16]
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